Board of Directors
  • Portal Login


Faculty & Staff
  • Online Tutorials
  • Request Blackboard Shell
  • Request Training

Student
  • Online Tutorials
 
menu spacer Students menu spacer Parents menu spacer Military menu spacer Alumni menu spacer menu spacermenu spacer menu spacer
menu spacer Calendar menu spacer Directory menu spacer Social MediaSocial Media Options menu spacer Search menu spacer
Show/Hide Background
Campus News
menu spacer

Students answer when Opportunity knocks

November 9, 2004

By Michelle Paschedag and Megan Houlihan Students in Geralyn Schultz' Channels of Distributions and Selling classes at Lindenwood University have taken the nation's latest craze and turned it into an opportunity.

Their Opportunity wristbands go on sale Nov. 15. Tthe students plan to raise $10,000 in five days--with the proceeds going toward a Lindenwood scholarship.

What started as a brainstorming session about what makes corporations, products and services turned into a real life charitable venture, said Schultz. One student, Robert Hall, asked about taking the trendy wristband idea and transferring it into a class project.

Schultz' two classes jumped on the idea, and with help from the university's retail merchandising club, the Lindenwood football team, Mercy Health Systems, the project evolved.

Bracelets will be sold from 11 a.m. until 2 p.m. daily in the Spellmann Campus Center. More tables will be in other campus buildings. But the students aren't stopping there--demand for the bracelets is picking up off-campus as well.

Schultz said she was confident her students would succeed. She is confident too, that being involved in this project will make them even more attractive to potential employers.

"It makes a student and potential recruit even more valuable to be able to show and demonstrate how they were able to learn, apply, and create a real-life business situation and outcome," Schultz said. "With employers hiring fewer, candidates have to stand out even more."

Kendra Kallestad, a student of Schultz', said the classes were divided into teams with different areas of responsibility--graphic design for posters promotions, a treasury team, customer service, distribution, promotions, and inventory management. Each team is involved in sales and strategic planning.

"It's amazing how everyone is working together on this," Kallestad said.

###

Press Release Contact:

Public Relations
Lindenwood University
publicRelations@lindenwood.edu


menu spacer
Page Maintained by Office of Public Relations  Email Feedback
menu spacer View as Printer Friendly menu spacer Share on Facebook menu spacer Share on Twitter menu spacer
A-Z Index  |  A  B  C  D  E  F  G  H  I  J  K  L  M  N  O  P  Q  R  S  T  U  V  W  X  Y  Z  J. Scheidegger Center menu spacer 89.1 FM The Wood menu spacer LUTV
Copyright  1827-2014 Lindenwood University • 209 S. Kingshighway • St. Charles, MO 63301
Books   Human Resources   Locations   Maps   News   Online Programs   Publications   Security   Spirit Shoppe
Switchboard  (636) 949-2000
Undergraduate Admissions  (636) 949-4949
Evening & Graduate Admissions  (636) 949-4933